• Question: What is a PR consultant?

    Asked by Diti to Lizzie on 13 Mar 2018.
    • Photo: Lizzie Wright

      Lizzie Wright answered on 13 Mar 2018:


      Hi again Diti! We serve as communications consultants to pharmaceutical and biotech companies. So the company hires us when a drug is almost ready to be approved and we come up with a communications plan on how to communicate about the drug, the data and the disease to a range of audiences – these include internal employees, patients, doctors, media and investors. Often, we have to look at lots of information and data and tell a story in a much simpler and engaging way. Whats cool is we get to work with lots of companies across lots of diseases and we get to see data before anyone else! We also get to travel a lot to medical meetings and host events, which is fun.

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